Press release: La Chaux-de-Fonds, Switzerland - May 23, 2025: Some watches do more than tell time, they capture it. With bold lines, emotional resonance, and a powerful cinematic moment, they become symbols of something for greater through their identity and the emotion they convey. Embodying that spirit, Swiss luxury watchmaker TAG Heuer launches the TAG Heuer Monaco Chronograph x Gulf. Reimagined in a striking new edition, it celebrates the spirit of racing, the cool of cinema, and the daring style that made the TAG Heuer Monaco an icon.

Press release: Schaffhausen, 21st May 2025: IWC Schaffhausen presents two new Pilot’s Watches dedicated to Antoine de Saint-Exupéry’s famous novel, “The Little Prince”. The Big Pilot’s Watch Perpetual Calendar Tourbillon Le Petit Prince combines a blue ceramic case and a dial in the same colour with a case back ring and crown made of 18-carat 5N gold. The IWC-manufactured 51950 calibre powers a perpetual calendar and a flying minute tourbillon. The second novelty is the Big Pilot’s Watch 43 Tourbillon Le Petit Prince, which features a platinum case and a deep blue dial with a sunray finish. The IWC-manufactured 82905 calibre drives a flying minute tourbillon at 6 o’clock. Both watches feature sapphire glass case backs, showcasing oscillating masses in the shape of the Little Prince standing on his asteroid.

Press release: Where the original broke ground, the latest evolution stakes new territory. Three new dial colors – Ice Blue, Coho Salmon, and Basalt Grey – combined with meaningful engineering advances to redefine the field watch. All in a titanium case built to brave the elements, with a profile that elegantly slides under the cuff. The Field Automatic Gen 2 traverses the boundary between rugged utility and urban sophistication – because 'being in the field' never means just one thing. This evolution elevates a watch designed for versatility into an essential timepiece that seamlessly transitions from backcountry to boardroom.

Press release: Since 2016, Beda’a has been a name to watch among collectors. Initially part of the Qatari luxury group Albidaa, the brand gained independence in response to growing demand. Today, it stands as a fully-fledged watchmaking housewith proprietary collections and a fiercely independent creative vision.