Press release: The Dial Artist's unbridled modern creativity,  combined with ancestral vietnamese lacquerware, for a quirky, rock'n'roll tribute to the year of the snake! AWAKE is celebrating the Year of the Snake with an original creation combining Asian tradition and rock'n'roll spirit: ‘​Sơn Mài - Year of the Sssnake’​ by The Dial Artist. 

Press release: AWAKE continues its journey through the world’s ancestral craftsmanship, venturing into the hidden ateliers of Hanoi—where Vietnam’s most revered lacquer masters still practice their timeless art. In a rare fusion of tradition and contemporary creation, these exceptional artisans have lent their hands and vision to an extraordinary endeavor: to elevate the beauty of our planet through hand-crafted dials, produced in a strictly limited series. From this encounter emerges the “Sơn Mài – Frosted Leaf” collection—a poetic and sensory expression, inspired by the Earth’s hues as seen from space.