Press release: Multi-year global partnership marks the NFL’s inaugural collaboration with a luxury watch brand. The Swiss Watchmaker Marks the Announcement with Two NFL Team Edition Collections.

Press release: Jaeger-LeCoultre is delighted to announce the appointment of the internationally acclaimed actress Zhang Ziyi as its newest Global Brand Ambassador. This exciting partnership unites the Manufacture's dedication to precision, innovation, and timeless design with Zhang Ziyi's exceptional talent, enduring strength, and radiant grace.

Press release: NEW YORK, USA: On June 30, 2025, the actor was spotted outside ABC Studios donning the Reverso Tribute Duoface Chronograph in pink gold (750/1000). Later on the same day, Nicholas Hoult was seen in Midtown wearing the same watch with a different outfit.

Press release: August 4, 2025 - New York, NY: Luxury Swiss watchmaker, Hublot, renowned for creative and bold innovation and its deep ties to the world of sport, culture and art, is proud to announce its official partnership with the new rooftop football pitch at KidSuper World in Williamsburg. This collaboration brings together two creative powerhouses united by a shared devotion to football, avant-garde design, and artistic expression.

Press release: New York, NY – July 16, 2025 – TAG Heuer, the Swiss luxury watchmaker synonymous with innovation, performance, and precision, is proud to announce its role as Official Timekeeper of the TCS New York City Marathon, marking a return to the event after previous sponsorships, most recently in 2016. The Marathon is one of 60 annual adult and youth races produced by nonprofit New York Road Runners— and the best day of the year in New York City.

Press release: New Delhi, July 11th, 2025 - H. Moser & Cie., the renowned independent Swiss watch manufacturer, proudly announces the opening of its first standalone boutique in India. Located at City of Time by Ethos in Gurugram, this milestone marks a significant chapter in the brand’s global expansion and reaffirms its commitment to creating immersive, personalized experiences for discerning watch enthusiasts in India.

Press release: Jaeger-LeCoultre timepieces are prominently featured in Fountain of Youth, the latest film by acclaimed director Guy Ritchie, now on Apple TV. All three lead actors – John Krasinski, Natalie Portman, and Gleeson Domhnall – wear Jaeger-LeCoultre watches throughout the film, seamlessly blending the elegance and timeless craftsmanship of the Maison with the film’s sophisticated visual narrative.

Press release: Breitling presents its fifth annual Sustainability Mission Report, with a dedicated focus on the communities that provide and produce its traceable and responsibly-sourced precious materials. Breitling continues to deliver exceptional timepieces, crafted not only with precision and purpose, but also with traceability and transparency. From the skilled watchmakers at the Chronométrie, to the local communities at the heart of the supply chain, we are acting, together, to build robust relationships that support meaningful, positive transformation.

Press release: Nyon, Switzerland – June 23, 2025 — Renaud Tixier, the independent haute horlogerie brand founded by master watchmaker Dominique Renaud, announces its official entry into the United States—currently the most dynamic and influential market in the world for fine watchmaking. This strategic expansion is anchored by exclusive retail partnerships with two of the nation’s premier luxury watch destinations: Cellini in New York City and Oster Jewelers in Denver. The move underscores the brand’s commitment to the U.S., a market that is not only thriving but is now the primary force driving global growth in the industry. 

Press release: Bell & Ross and Aviation: A Story of Partnerships - At the 55th edition of the Paris Air Show (Salon International de l’Aéronautique et de l’Espace – SIAE) in Le Bourget, Bell & Ross officially unveils its partnership with the Rafale Solo Display, the Rafale’s official flight demonstration program of the french Air and Space Force. Driven by shared values of precision, excellence, and performance, Bell & Ross — already a partner of the Patrouille de France — is now working closely with this elite squad of the French Air and Space Force. Its mission: to demonstrate, both to the public and on the international stage, the exceptional flying capabilities of the Rafale through its perfectly choreographed aerial demonstrations. Bell & Ross is also proud to announce the renewal of its partnership with the Musée de l’Air et de l’Espace for an additional five years.

Press release: Jaeger-LeCoultre timepieces play a distinguished role in Materialists, the latest film from acclaimed director Celine Song.

Press release: The British actor, Aaron Taylor-Johnson, has joined OMEGA’s family of global ambassadors, bringing his commanding screen presence and commitment to excellence to the brand.

Press release: Geneva, 8 May 2025 – Swiss and international watch brands are invited to register as of today for the 25th edition of the GPHG. Entries will be open until 20 June 2025 via the dedicated digital platform.

Press release: CORUM Returns to Swiss Hands to Shape Its Future

The iconic Swiss watch brand from La Chaux-de-Fonds is now back in Swiss hands following a buyout led by Sales Director Haso Mehmedovic, backed by a group of seasoned Swiss investors. La Chaux-de-Fonds, April 30, 2025 – As Corum celebrates its 70th anniversary this year, the storied Swiss watchmaker opens a new chapter in its history.

Press release: The Alternative Horological Alliance (AHA) welcome the addition of two new members: Fears Watch Company of Bristol, England, and Massena LAB of New York, USA. Founded in August 2024 by MING, Fleming, and J.N. Shapiro, the AHA is a collective dedicated to supporting and advancing independent watchmaking beyond traditional structures. It was formed with the goal of fostering cooperation among like-minded brands, encouraging innovation, and strengthening the presence of independents within the global horological community.

Press release: The official announcement took place on Monday, April 7, 2025, at Watches & Wonders, during a dedicated panel in the salon’s main auditorium on horology and UNESCO’s Intangible Cultural Heritage of Humanity.

Press release: The worlds of high-end watchmaking and elite sports have collided in Bangkok, as Vanguart, the innovative Swiss luxury watch brand, has been announced as the Official Timing Partner for the highly anticipated Reignwood Icons of Football event. This groundbreaking partnership signals Vanguart's entry into the world of golf, bringing its signature precision and prestige to Thailand's most exciting sporting spectacle.

Konstantin Chaykin’s Wristmons Panda watch is the latest whimsical addition to his collection, blending artistry with horological mastery. Inspired by the panda, the design features black carbon fibre lugs shaped like ears and a carefully crafted dial with sandblasting and guilloché patterns. Read the full story of how this timepiece marries functionality with creativity, offering collectors a unique and playful expression of fine watchmaking.